▸ REVIEW CARD PLAYBOOK
HOW TO SELLREVIEW CARDS

The whole method, start to finish. Your supplier, pricing and ordering script are on the vendor list — this is what to do with them.

1

Understand what you're actually selling

A review card is a small NFC + QR card a business keeps on the counter. A customer taps it with their phone and lands straight on that business's Google review page.

You are not selling plastic. You are selling more Google reviews — which is the single cheapest thing that moves a local business's revenue. Price and pitch it that way and the objection mostly disappears.

Why it converts: most owners know their review count is low and have no system to fix it. You are handing them the system, not a gadget.
2

Order a small test batch first

Get your supplier's per-unit pricing from the vendor list and order the smallest batch you can. Not a hundred. Enough to hold one, tap it, and walk into shops with a real sample.

You cannot sell these from a photo. The sale happens the moment an owner taps one themselves and watches their own review page open.

Get plain cards first. Blank or lightly branded stock is rewritable and works for any client. Custom-printed-per-business cards are a step-two product once you have paying customers.
3

Set them up (this takes about a minute each)

Each card holds one link. For each business you need their Google review URL:

  • Search the business on Google Maps
  • Open the listing → Reviews → Write a review
  • Copy that URL — that is the link the card must open

Then write it to the card with any free NFC writing app on Android, or an iPhone that supports NFC writing. Choose write URL / link, paste, hold the card to the phone.

Always lock or test before handing it over. Tap it twice yourself. A card that opens the wrong listing in front of a customer costs you the account.
4

Price it on the outcome, not the card

Your cost per card is on the vendor list. What the business pays is not tied to that number — it is tied to what a stream of reviews is worth to them.

Two ways to sell it, and the second is the better business:

  • One-off: a card or a small set, single payment. Easy yes, no repeat.
  • Setup + monthly: you supply the cards, set them up, and check in. Recurring revenue from one afternoon of work.
Never lead with your cost. If you open with what you paid, you are negotiating against yourself.
5

Know exactly who to walk into

Target businesses where reviews directly decide who walks in, and where the owner is standing right there:

  • Barbers and salons
  • Nail and lash studios
  • Car detailers and body shops
  • Restaurants, cafés, food trucks
  • Gyms and personal trainers
  • Dentists, chiropractors, med spas

Skip chains. There is no decision-maker on the floor. Owner-operated only — you want a yes in one conversation, not a head office.

6

The walk-in, word for word

Go in at a quiet hour. Never during a rush. Have the card in your hand already programmed to their business.

"Hey — quick one. I set these up for local businesses so customers can leave a Google review by tapping their phone. I already loaded yours on here, want to see?"

— hand them the card, let them tap it, say nothing —

"That's it. It goes on the counter and your customers tap it on the way out. Want me to set some up for you?"

The demo is the pitch. Do not explain NFC, do not talk about the technology. Let them tap it and watch their own review page open. Then stop talking.

7

Handle the two objections you'll actually get

"We already ask people for reviews."
"Right — and how many do you get? This is for the ones who mean to and forget. It takes them two seconds instead of finding you again later."

"Let me think about it."
"No problem. Keep this one — it's already set to your business. I'll come by next week." Leaving a working card is the close. They will use it, see reviews come in, and you have a customer.

8

Scale it

Once a handful of shops are running:

  • Reorder in volume. Per-unit cost drops hard at quantity — the tiers are on the vendor list.
  • Sell the street, not the shop. One happy barber introduces you to the shop next door. Ask every time.
  • Add the monthly. Go back to your one-off customers and offer the check-in plan.
  • Get branded stock once volume justifies it. Your logo on the card makes you the supplier, not a guy with cards.
This is the compounding one. Every card you place sits on a counter working for you, and each satisfied owner is a referral into the shop next door.
📂 Open Your Vendor List →

Supplier contact, per-unit pricing and the ordering script are all there.

HustleHaven · Review Card Playbook